THE GORDON HUDSON WEB SITE
This web site exists to
provide information about Gordon Hudson, currently a professional
fundraiser and charity manager and formerly director of
Ultraspeed UK Ltd and Hostroute.com Ltd. It contains
information on Gordon Hudson's expertise, career and contact details.
To view Gordon's CV and
qualifications Click Here.
To contact Gordon Click
Here.
Introduction
After a successful career in
fundraising and voluntary sector management, Gordon Hudson founded
Hostroute.com Ltd in August 2000 with an initial investment of £200.
The companies brands grew to become one of the most recognised web
hosting companies in the UK with seperate brands operating in the US
and Canada.
In 2007 the company was sold to
Ultraspeed UK Ltd and Gordon was appointed as Marketing Director.
Prior to 2000 Gordon worked for
the following voluntary organisations and charities in senior
management and strategic fundraising roles:
- Vetaid
- The Moredun Foundation
- Waverley Care Trust
- Scottish Conservation Projects Trust (now BTCV)
- Children 1st
- Fairbridge in Scotland
- Royal National Institute for the Blind
Currently seeking new
opportunities
Gordon is currently seeking new
employment opportunities in the private or voluntary sectors.
For full details Click
Here.
Expertise in Internet related
issues
- Online trading
- Improving customer experience to increase business
- Managing PPC campaigns (including Adwords, Yahoo and
Microsoft AdCenter)
- Analysing effectiveness of online marketing using
Google Analytics
- Security and anti fraud measures for online retailers
- Web hosting and related issues
- Domain name registration including brand protection
and international registries
- Hiring and managing technical consultants and
freelancers
- Expansion of bricks and mortar businesses to an
online presence
Expertise in fundraising and
voluntary sector management
- Development and implementation of fundraising
strategies
- Trust and corporate fundraising
- Individual donor development
- Donor retention strategies
- Direct marketing
- Online fundraising and social networking
- Charity trading (mail order and online)
- Media relations and public relations
- Staff recruitment and management
- Management of large departmental budgets
- Member of the Institute of Fundraising
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